5 Awesome Patient Engagement Strategies | Digitalis Medical

David Sanchez RN
3 min readOct 28, 2021

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Businesses that offer products and recreational services are more likely to be successful because people are able to participate in and enjoy recreational activities all day. Health provider organizations have a harder time engaging patients.

People don’t enjoy going to the doctor. It’s difficult to get them to engage with a place where they go only when they are feeling bad.

Both patients and healthcare professionals are often unaware of the benefits that patient engagement can bring to both them and their health. This blog will help you to understand how to implement a successful patient engagement strategy.

What is Patient Engagement?

Patient engagement is the cooperation between the healthcare system and patients in order to get their medical treatment completed and to take the best care of themselves.

Engaged patients are those who actively engage in self-management and share decision-making with their health center. They don’t have to feel sick or embarrassed to visit a clinic or doctor’s office. Their primary goal is to prevent problems from ever happening.

Patients who are less active tend to disregard the advice of their doctor regarding health literacy and seek out the best treatment options. This could lead to worsening health problems in the future.

Engagement is one the most valuable resources that a health center can have. Therefore, all health organizations should make use of their data access to personal information in order to create the best plans possible for their patients.

What can healthcare professionals do to improve patient engagement?

These are five helpful tools and solutions to patient engagement for your health center:

Invest in Social Media Management

Digital marketing is here and helping businesses generate more leads and increase revenue. However, few health centers use digital marketing tools to empower patients with information about their health.

According to the National Library of Medicine promoting social media management can help surgeons and hospitals create a community of patients to support each other through medical treatment. If you are looking for a younger-oriented patient engagement solution, this is a good option.

Send direct mails and emails

Not everyone likes to make phone calls so it is not always a good idea. Direct mail and email are a more traditional and effective way to communicate with people. A Mail Chimp survey found that email open rates in the healthcare sector are 21.7%. This is quite high.

Quality Content for Patient Education

Patient education is a great way to engage patients. It makes them feel like they are part of the healing process. Patient activation is enhanced by helping them in their recovery.

Use Digital Patient Engagement Platforms

Electronic health records can be a great alternative to paper charts. They can also help you complete any patient survey that you need. This is just one of many engagement options available to health centers today.

These platforms offer many features that will allow you to stay in touch and keep your patients informed.

Remote Monitoring of Patients

Telemedicine has become a major trend in light of the current global healthcare crisis. You can ask them through various patient portals how they feel, and this will increase patient satisfaction. Teleconsultation makes it easier to build good doctor-patient relationships, despite the distance constraints.

A successful strategy for patient engagement is a profitable investment. You can use the information you have about patients to create a customized strategy that will increase motivational support, shared decision-making, and overall patient experience.

Originally published at https://digitalismedical.com on October 28, 2021.

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